I found a lot of these when analysing existing short films, and this helped me further my knowledge of conventions in the horror genre and use them to my advantage.
A technique that is often used in many horror films is making the main character unaware of an obvious threat behind them or around them. A very common way of doing this is by using a rotating bathroom mirror or reflection, showing the antagonist behind them or around them making the audience want to do something about it.
Jumpscare:
Another very common element of horror films is the jumpscare. Setting up a scene to be very quiet or atmospheric with the climax being a loud, abrupt sound and scary imagery.
Dumb main character:
The main character of a horror film usually does very questionable and dangerous things for seemingly no reason. This has become somewhat of a joke in popular media. For instance, when running away from the antagonist the character might trip over or something over-the-top while they are walking towards them.



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